About Us

The RAA is a joint venture company dedicated to negotiating and purchasing goods and services on behalf of its Shareholder Members.

The company is equally owned by its 33 Members, all of which are leading independent motor dealer groups spread across the whole of the UK.

The initial concept was developed by nine of the Member companies and validated by research undertaken by the Cardiff Business School and the International Car Distribution Programme, before its launch in January 2005.

Although each RAA Member is independent, collectively we are a significant player in the market. With a combined turnover of £4.3 billion, the RAA is the 5th largest car retailer in the UK, giving us considerable purchasing power. Supply contracts are in place for many aspects of dealer needs from vehicle finance and auction services through to commodities like number plates and oil as well as non-vehicle programmes such as private healthcare and utilities.
If you are interested in becoming an RAA Member or a supplier partner, please contact us.

Join Us

Meet The Board

Peter Fleet

RAA Chairman

Head of Sales, Ford of Europe, Cologne, 2012-2015 President, Ford ASEAN, Bangkok, 2010-2012

Jim Higgins

RAA Operations Director

Franchise Director - Arriva Motor Retailing, covering Nissan, Peugeot and Renault Regional Director - Bristol Street Motors Ford

Brian Gilda

Peoples

Winners of the Ford Chairman’s Award more than 20 times. Largest independent Ford dealer in UK and Europe £283m turnover

Nick Payne

Pye Motors

3rd Generation family-owned business who are approaching their 100-year anniversary. In the last 3 years have won 5 Ford Chairman’s Awards

Paul Woodhouse

Sandicliffe

Established in 1948 11 dealerships across the Midlands offering Ford, Nissan, MG, Mazda, Ineos Grenadier and BYD

Russell Day

Day’s Motor Group

4th Generation family business in South Wales 2020 Winner of the Ford Chairman’s Award which they have been awarded more than 20 times

Dougal Keith

D.M. Keith Ltd

A family owned and run business for over 60 years. Ashton Under Lyne site awarded the Finance Retailer of the Year 2025. £301m turnover.

Nick Vosper

Vospers

Established in 1946 and has numerous sites across Devon & Cornwall. £270m turnover.

David Bussey

Busseys

Family run business operating in Norfolk since 1917. Ford main dealer since 1923, £63m turnover.

Gary Pesticcio

Bridgend

Family owned, Proudly been trading for over 30 years. 2021 winner of CV Sales & Service Award for Outstanding Customer Experience.

Ben Charity

Ben Automotive Industry Charity

The RAA is proud to support Ben, an independent charity and dedicated partner to the automotive industry, providing support for life for its people and their family dependents. Ben is focused on delivering care and support to enable total health and wellbeing through working, and later life.

Go To Ben Website

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